The conceptual model of context for mobile commerce applications

@article{Benou2010TheCM,
  title={The conceptual model of context for mobile commerce applications},
  author={Poulcheria Benou and Costas Vassilakis},
  journal={Electronic Commerce Research},
  year={2010},
  volume={10},
  pages={139-165}
}
Mobile commerce applications adhering to anytime and anywhere paradigm, required to be flexible. They should be able to adapt their interface, services and content towards a certain context. Several proposals for definition of context have been already proposed originating from various areas related to mobile commerce. However, an integrated, formal and methodological approach for the determination and representation of context, adjusted to special characteristics of mobile commerce… CONTINUE READING
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