The co-production of value in digital, university-industry R&D collaborative projects

  title={The co-production of value in digital, university-industry R\&D collaborative projects},
  author={Ana Isabel Canhoto and Sarah Quinton and Paul Jackson and Sally Dibb},
  journal={Industrial Marketing Management},
In the context of R&D collaborations between universities and industry, this study investigates the co-production process and the contextual elements that shape it. We develop a conceptual framework that builds on the service-dominant logic perspective that value propositions emerge from the interaction between co-producing parties and the integration of resources. Specifically, the framework explicates how individual, organizational, and external factors shape the type of interactions and the… Expand

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