The cerebral bases of the bouba-kiki effect

@article{PeifferSmadja2019TheCB,
  title={The cerebral bases of the bouba-kiki effect},
  author={Nathan Peiffer-Smadja and Laurent D. Cohen},
  journal={NeuroImage},
  year={2019},
  volume={186},
  pages={679-689}
}
&NA; The crossmodal correspondence between some speech sounds and some geometrical shapes, known as the bouba‐kiki (BK) effect, constitutes a remarkable exception to the general arbitrariness of the links between word meaning and word sounds. We have analyzed the association of shapes and sounds in order to determine whether it occurs at a perceptual or at a decisional level, and whether it takes place in sensory cortices or in supramodal regions. First, using an Implicit Association Test (IAT… 
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11 Citations

11 Citations

Citation Type

Citation Type

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It is suggested that the observed incongruency effects are likely to reflect phonological processing and/or multisensory attention, and advance the understanding of sound-to-meaning mapping in the brain.
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Results indicate that the insula and medial superior frontal gyrus play a role in processing sound symbolic information and relating it to the tactile softness information.
The Bouba-Kiki Effect in Children With Childhood Apraxia of Speech.
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The reduced BK effect in children with CAS supports the notion that cross-modal sensory integration may be altered in these children, which may contribute to speech difficulties in CAS.
Cross-Modal Correspondence Between Speech Sound and Visual Shape Influencing Perceptual Representation of Shape: the Role of Articulation and Pitch.
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Stimulus Parameters Underlying Sound-Symbolic Mapping of Auditory Pseudowords to Visual Shapes
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This work establishes the utility of RSA for analysis of large stimulus sets and offers novel insights into the stimulus parameters underlying sound symbolism, showing that sound-to-shape mapping is driven by acoustic properties of pseudowords and suggesting audiovisual cross-modal correspondence as a basis for language users' sensitivity to this type of sound symbolism.
Audiovisual crossmodal correspondences
Abstract Research on the crossmodal correspondences has grown dramatically over the last decade. In this review, we focus specifically on audiovisual correspondences between simple auditory and…
Functional Communication Profiles of Children and Youth with Autism: A Roadmap to Therapeutic and Educational Interventions
TLDR
Examination of in situ education and development attained by children and youth with ASD in a school with a therapeutic and educational curriculum confirmed the utility of FCPs in providing “a roadmap” to needed individual and common curriculum adjustments.
A sound brand identity design: The interplay between sound symbolism and typography on brand attitude and memory
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