The Study on Development of MICE Tourism in Qionghai

  title={The Study on Development of MICE Tourism in Qionghai},
  author={Qi Zhang and Mofei Dong},
  booktitle={ICEE 2012},
With the rapid development of tourism, MICE tourism, as a new form of tourism, has been playing an important role in promoting the rapid, sustained and healthy development and becoming the new growth point of promoting economic development. With the opportunity to building an international tourist island of Hainan in China and Boao Forum for Asia, MICE tourism was developed in Qionghai. However, there were some problems, such as the legal system not being perfect, publicity not being enough and… CONTINUE READING

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