The Strategy Blueprint : A Strategy Process Computer-Aided Design Tool

@inproceedings{Aldea2017TheSB,
  title={The Strategy Blueprint : A Strategy Process Computer-Aided Design Tool},
  author={Adina Aldea and Tania Rizki Febriani and Maya Daneva and Maria Eugenia Iacob},
  booktitle={BMSD 2017},
  year={2017}
}
Strategy has always been a main concern of organizations because it dictates their direction, and therefore determines their success. Thus, organizations need to have adequate support to guide them through their strategy formulation process. The goal of this research is to develop a computer-based tool, known as ‘the Strategy Blueprint’, consisting of a combination of nine strategy techniques, which can help organizations define the most suitable strategy, based on the internal and external… CONTINUE READING

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