The State of Cultivation

@article{Morgan2010TheSO,
  title={The State of Cultivation},
  author={M. Morgan and J. Shanahan},
  journal={Journal of Broadcasting & Electronic Media},
  year={2010},
  volume={54},
  pages={337 - 355}
}
  • M. Morgan, J. Shanahan
  • Published 2010
  • Sociology
  • Journal of Broadcasting & Electronic Media
    • Cultivation analysis investigates television's contributions to viewers' conceptions of social reality. Developed by George Gerbner in the 1960s, cultivation research continues to expand in numerous directions, with over 125 new studies published since 2000. This article reviews the history of cultivation theory and takes stock of recent trends in the field. We argue that cultivation has taken on certain paradigmatic qualities, and we consider the future prospects for cultivation research in… CONTINUE READING
    View on Taylor & Francis
    339 Citations
    Highly Influencial Citations
    39
    Background Citations
    181
    Methods Citations
    15
    Results Citations
    9
    339 Citations
    Citation Type

    Citation Type

    Yesterday's New Cultivation, Tomorrow
    • 46
    A Critical Analysis of Cultivation Theory
    • 93
    • Highly Influenced
    Immigration in prime time spanish television. Pathways towards inferring modern racism from content analysis
    2 Cultivation Theory
    • 1
    The Role of Coviewing in the Development of Materialistic Attitudes
    • 3
    The changing uses of accuracy in science communication
    • Anders Hansen
    • Sociology, Medicine
    • Public understanding of science
    • 2016
    • 19
    • PDF
    Genre-specific television viewing: state of the literature
    • 1
    Blurred world view: A study on the relationship between television viewing and the perception of the justice system
    • 3
    • PDF
    Transmission creep
    • 26
    • PDF
    Preferred Image of Women on Indian Television: A Move from Classic Stereotypes
    • 1

    References

    SHOWING 1-10 OF 90 REFERENCES
    Television and its Viewers: Cultivation Theory and Research
    • 367
    • PDF
    Life according to television. Implications of genre-specific cultivation effects: The Gratification/Cultivation model
    • 67
    • PDF
    The Perception of Distance in the Cultivation Process: A Theoretical Consideration of the Relationship Between Television Content, Processing Experience, and Perceived Distance
    • 71
    Expanding the range of dependent measures in mainstreaming and cultivation analysis
    • 8
    • PDF
    Cultivation Theory and Research: A Conceptual Critique.
    • 238
    Integrating Theoretical Traditions in Media Effects: Using Third-Person Effects to Link Agenda-Setting and Cultivation
    • 27
    • Highly Influential
    • PDF
    Ruining a good story: Cultivation, perceived realism and narrative
    • 59
    Cultivation Analysis: New Directions in Media Effects Research
    • 245
    Geographical Proximity, Cultural Imperialism, and the Cultivation Effect
    • 6
    Cultural Indicators: The Case of Violence in Television Drama
    • 135