• Corpus ID: 16266645

The Relationship between Strategic Planning and Firm Performance

@inproceedings{Arasa2012TheRB,
  title={The Relationship between Strategic Planning and Firm Performance},
  author={Robert M. Arasa and Peter K’ Obonyo},
  year={2012}
}
Organizations from both the private and public sector are increasingly embracing the practice of strategic planning in anticipation that this will translate to improved performance. Past studies have mainly focused on the direct relationship between strategic planning and performance and did not give attention to the specific steps that make up the strategic planning process. The manner and extent to which each of the steps is practiced could have implications on the expected strategic planning… 

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