The Pull of the Past

@article{Neal2011ThePO,
  title={The Pull of the Past},
  author={David T. Neal and W. Wood and Mengju Wu and D. Kurlander},
  journal={Personality and Social Psychology Bulletin},
  year={2011},
  volume={37},
  pages={1428 - 1437}
}
  • David T. Neal, W. Wood, +1 author D. Kurlander
  • Published 2011
  • Medicine, Psychology
  • Personality and Social Psychology Bulletin
  • To identify the factors that disrupt and maintain habit performance, two field experiments tested the conditions under which people eat out of habit, leading them to resist motivational influences. Habitual popcorn eaters at a cinema were minimally influenced by their hunger or how much they liked the food, and they ate equal amounts of stale and fresh popcorn. Yet, mechanisms of automaticity influenced habit performance: Participants ate out of habit, regardless of freshness, only when… CONTINUE READING

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