The Pros and Cons of a Single ‘Euro—Price’ For Drugs

  title={The Pros and Cons of a Single ‘Euro—Price’ For Drugs},
  author={Dr Adrian Towse},
Parallel trade in pharmaceuticals has become a major European Union policy issue with several ‘solutions’ being considered by the European Commission, Member State governments and the pharmaceutical industry in the ‘Bangemann Process’. This paper discusses the issues from an economic and public policy perspective — considering the economic cases for differential pricing and for ‘Euro—prices’, concluding that the economic case for parallel trade — to achieve convergence of prices — is not… CONTINUE READING

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