The Pepe the Frog meme: an examination of social, political, and cultural implications through the tradition of the Darwinian Absurd

  title={The Pepe the Frog meme: an examination of social, political, and cultural implications through the tradition of the Darwinian Absurd},
  author={Laura Glitsos and James Baker Hall},
  journal={Journal for Cultural Research},
  pages={381 - 395}
ABSTRACT This article offers an examination of the meme known as Pepe the Frog. In 2015, the Pepe the Frog meme was crowned ‘biggest meme of the year’ by Tumblr. However, only one year later, the Pepe character was branded as a hate symbol by the U.S. Anti-Defamation League. Having begun as an innocuous joke, the Pepe meme took on a range of other complex characteristics. One of the most important was its incorporation into alt-right politics. We discuss this incorporation, especially as it… 
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