The Moral Roots of Environmental Attitudes

@article{Feinberg2013TheMR,
  title={The Moral Roots of Environmental Attitudes},
  author={Matthew Feinberg and Robb Willer},
  journal={Psychological Science},
  year={2013},
  volume={24},
  pages={56 - 62}
}
Americans’ attitudes about the environment are highly polarized, but it is unclear why this is the case. We conducted five studies to examine this issue. Studies 1a and 1b demonstrated that liberals, but not conservatives, view the environment in moral terms and that this tendency partially explains the relation between political ideology and environmental attitudes. Content analyses of newspaper op-eds (Study 2a) and public-service announcements (Study 2b) found that contemporary environmental… 
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