The Lifecycle and Cascade of WeChat Social Messaging Groups

  title={The Lifecycle and Cascade of WeChat Social Messaging Groups},
  author={Jiezhong Qiu and Yixuan Li and Jie Tang and Zheng Lu and Hao Ye and Bo Chen and Qiang Yang and John E. Hopcroft},
Social instant messaging services are emerging as a transformative form with which people connect, communicate with friends in their daily life — they catalyze the formation of social groups, and they bring people stronger sense of community and connection. However, research community still knows little about the formation and evolution of groups in the context of social messaging — their lifecycles, the change in their underlying structures over time, and the diffusion processes by which they… CONTINUE READING
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