The Information‐Motivation‐Behavioral Skills Model: A General Social Psychological Approach to Understanding and Promoting Health Behavior

@inproceedings{Fisher2009TheIS,
  title={The Information‐Motivation‐Behavioral Skills Model: A General Social Psychological Approach to Understanding and Promoting Health Behavior},
  author={William A. Fisher and Jeffrey David Fisher and Jennifer Jill Harman},
  year={2009}
}

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