The Influence of Expert Reviews on Consumer Demand for Experience Goods: A Case Study of Movie Critics

@inproceedings{Reinstein2005TheIO,
  title={The Influence of Expert Reviews on Consumer Demand for Experience Goods: A Case Study of Movie Critics},
  author={David Reinstein and Christopher M. Snyder},
  year={2005}
}
An inherent problem inmeasuring the influence of expert reviews on the demand for experience goods is that a correlation between good reviews andhighdemandmaybe spurious, inducedbyanunderlying correlation with unobservable quality signals. Using the timing of the reviews by twopopularmovie critics, Siskel andEbert, relative to openingweekend box office revenue, we apply a difference-in-differences approach to circumvent the problem of spurious correlation. After purging the spurious correlation… CONTINUE READING
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