The Impact of Restaurant Table Characteristics on Meal Duration and Spending

@article{Kimes2004TheIO,
  title={The Impact of Restaurant Table Characteristics on Meal Duration and Spending},
  author={Sheryl E. Kimes and Stephani K. A. Robson},
  journal={Cornell Hotel and Restaurant Administration Quarterly},
  year={2004},
  volume={45},
  pages={333 - 346}
}
Restaurateurs seeking to maximize revenues should look carefully at how long their tables are occupied and at how much the average diner spends. This study examines two aspects of the restaurant environment—table type and table location—to determine whether the placement or configuration of a dining table (in particular, whether it has an architectural anchor) has measurable effects on duration and average check, which were combined to show average spending per minute (SPM). An analysis of more… 
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104 Citations
Highly Influential Citations
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Background Citations
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Methods Citations
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Results Citations
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104 Citations

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