The Impact of Information Technology Investment Announcements on the Market Value of the Firm


Determining whether investments in information technology (IT) have an impact on firm performance has been and continues to be a major problem for information systems researchers and practitioners. Financial theory suggests that managers should make investment'decisions that maximize the value of the firm. Using event-study methodology, we provide empirical… (More)
DOI: 10.1287/isre.4.1.1


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