The Evaluative Advantage of Novel Alternatives

Abstract

New products, services, and ideas are often evaluated more favorably than similar but older ones. Although several explanations of this phenomenon have been proposed, we identify an overlooked asymmetry in information about new and old items that emerges when people seek positive experiences and learn about the qualities of (noisy) alternatives by… (More)

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Cite this paper

@inproceedings{Mens2016TheEA, title={The Evaluative Advantage of Novel Alternatives}, author={Ga{\"{e}l Le Mens and Yaakov Kareev and Judith Avrahami}, year={2016} }