The Evaluative Advantage of Novel Alternatives


New products, services, and ideas are often evaluated more favorably than similar but older ones. Although several explanations of this phenomenon have been proposed, we identify an overlooked asymmetry in information about new and old items that emerges when people seek positive experiences and learn about the qualities of (noisy) alternatives by… (More)


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@inproceedings{Mens2016TheEA, title={The Evaluative Advantage of Novel Alternatives}, author={Ga{\"{e}l Le Mens and Yaakov Kareev and Judith Avrahami}, year={2016} }