The Emergence of Norms in Competitive Decision-Making Groups.

  title={The Emergence of Norms in Competitive Decision-Making Groups.},
  author={Kenneth L. Bettenhausen and J. Keith Murnighan},
  journal={Administrative Science Quarterly},
Kenneth Bettenhausen and J. Keith Murnighan This paper examines the development of norms in newly formed groups. The behavior of 19 decision-making groups provided the basis for a model of norm development, in which uncertainty over appropriate behavior leads members to use their past experiences in similar social settings as scripts for choosing behaviors in the current situation. Depending on the similarity of the members' scripts, a common basis for action is either taken for granted or… 

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