The Effects of Negative Political Campaigns: A Meta-Analytic Reassessment

  title={The Effects of Negative Political Campaigns: A Meta-Analytic Reassessment},
  author={Richard R. Lau and Lee Sigelman and Ivy Brown Rovner},
  journal={The Journal of Politics},
  pages={1176 - 1209}
The conventional wisdom about negative political campaigning holds that it works, i.e., it has the consequences its practitioners intend. Many observers also fear that negative campaigning has unintended but detrimental effects on the political system itself. An earlier meta-analytic assessment of the relevant literature found no reliable evidence for these claims, but since then the research literature has more than doubled in size and has greatly improved in quality. We reexamine this… 

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In Defense of Negativity: Attack Ads in Presidential Campaigns

  • R. Lau
  • Political Science
    Perspectives on Politics
  • 2006
In Defense of Negativity: Attack Ads in Presidential Campaigns. By John G. Geer. Chicago: University of Chicago Press, 2006. 218p. $47.50 cloth, $19.00 paper. This book begins with a series of quotes

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There is much concern among pundits and political observers that incivility undermines our electoral process. Yet we have little evidence that actually documents whether incivility has such

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