The Effect of Advertising on the Price of Eyeglasses

  title={The Effect of Advertising on the Price of Eyeglasses},
  author={L. Benham},
  journal={The Journal of Law and Economics},
  pages={337 - 352}
  • L. Benham
  • Published 1972
  • Business, Economics
  • The Journal of Law and Economics
  • Focuses on the effect of advertising on the price of eyeglasses in the United States. Restrictions of advertising in the market for eyeglasses; Price differentials associated with advertising restrictions; Influence of advertising on consumer's knowledge. (Из Ebsco) 
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