The Disadvantage of A Good Reputation: Disney as a Target for Social Problems Claims

  title={The Disadvantage of A Good Reputation: Disney as a Target for Social Problems Claims},
  author={Joel Best and Kathleen S. Lowney},
  journal={The Sociological Quarterly},
  pages={431 - 449}
Social scientists generally presume that a good reputation has advantages. Yet the Walt Disney Corporation, a firm that has long benefited from a reputation for producing wholesome popular culture, attracts more than its share of efforts to link it to various social problems. In particular, conservative moralists argue that Disney in fact produces morally questionable products, progressive critics claim that Disney's messages help preserve social inequities, and social scientists criticize… 

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