The Diffusion of a Medical Innovation : Is Success in the Stars ?

@inproceedings{Burke2007TheDO,
  title={The Diffusion of a Medical Innovation : Is Success in the Stars ?},
  author={Mary A. Burke and Gary M. Fournier and Kislaya Prasad},
  year={2007}
}
This paper relates the diffusion of the coronary stent to the presence of prominent or ‘‘star’’ physicians within a local peer group. The paper uses panel data on coronary care in Florida covering the period immediately following the 1995 Food and Drug Administration (FDA) approval of the stent, a significant improvement in coronary angioplasty. Adoption timing and utilization varied considerably across doctors between 1995 and 2001. We consider the role of asymmetric social influence among… CONTINUE READING