Corpus ID: 15788320

The Balanced Scorecard and Corporate Social Responsibility : Aligning Values for Profit

  title={The Balanced Scorecard and Corporate Social Responsibility : Aligning Values for Profit},
  author={David Crawford and Todd Scaletta},
The corporate social responsibility (CSR) movement has been gathering momentum for the past ten years. This growth has raised questions -how to define the concept, how to measure it, and how to make good on its promises. The Dow Jones Sustainability Index created a commonly accepted definition of CSR: "a business approach that creates longterm shareholder value by embracing opportunities and managing risks deriving from economic, environmental and social developments." This definition… Expand
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