The Argumentum Ad Adversarium

@article{McMurtry1986TheAA,
  title={The Argumentum Ad Adversarium},
  author={John-Justin McMurtry},
  journal={Informal Logic},
  year={1986},
  volume={8}
}
The fallacy of ignoratio elenchi ("ignorance of the argument") comes in many forms. The traditional species are marked by a Latin nomenclature: the ad hominem ("to the man"), ad baculum ("to force"), ad misericordiam ("to pity"), ad populum ("to the people") and ad verecundiam ("to reverence" or " authority). [1] The common principle underlying these and all other types of the ignoratio elenchi is that each diverts the argument onto a premise that is irrelevant to the claim in contention… 
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