The Aha Effect in Groups and Other Dynamic Learning Contexts

  title={The Aha Effect in Groups and Other Dynamic Learning Contexts},
  author={Theodore Wills and Sarah Estow and Sal A. Soraci and Julio Antonio Gonz{\'a}lez-Pienda Garc{\'i}a},
  journal={The Journal of General Psychology},
  pages={221 - 236}
The aha effect is a memory advantage for initially ambiguous stimuli (e.g., "The notes were sour because the seam split.") that are subsequently resolved ("Bagpipe") over stimuli that are comprehensible from the outset (see P. M. Auble, J. J. Franks, & S. A. Soraci, 1979; T. W. Wills, S. A. Soraci, R. A. Chechile, & H. A. Taylor, 2000). The authors examined the influence of learning context on the aha effect by manipulating whether generative tasks were completed in a group setting or alone. In… 

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