Temporality in business networks: The role of narratives and management technologies

  title={Temporality in business networks: The role of narratives and management technologies},
  author={Luis Araujo and Geoff Easton},
  journal={Industrial Marketing Management},
  • Luis Araujo, Geoff Easton
  • Published 2012
  • Sociology
  • Industrial Marketing Management
  • This paper addresses the nature of temporality in business networks. Approaches to temporality generally employ a dualistic approach: time can be understood as social and natural, tensed and untensed, subjective and objective, kairos or chronos, agency and structure. We examine these two approaches and suggest that the problem for situated actors is how to cope with and negotiate with these dualities. This is particularly salient in cases of innovation, when actors attempt to bring about their… CONTINUE READING
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