Corpus ID: 45081554

Television and its Viewers: Cultivation Theory and Research

@inproceedings{Shanahan1999TelevisionAI,
  title={Television and its Viewers: Cultivation Theory and Research},
  author={J. Shanahan and M. Morgan},
  year={1999}
}
  • J. Shanahan, M. Morgan
  • Published 1999
  • Computer Science
  • Foreword 1. Origins 2. Methods of cultivation: assumptions and rationale 3. Methods of cultivation and early empirical work 4. Criticisms 5. Advancements in cultivation research 6. The bigger picture 7. Mediation, mainstreaming 8. How does cultivation 'work', anyway? 9. Cultivation and the new media 10. Test pattern Methodological appendix References Index. 
    368 Citations

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    References

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