Technological Competition and the Structure of the Computer Industry

  title={Technological Competition and the Structure of the Computer Industry},
  author={Timothy F. Bresnahan and Shane M. Greenstein},
  journal={Journal of Industrial Economics},
The authors examine thirty years of computer industry market structure. Their analysis explains the persistence of dominant computer firms, their recent decline, and the changing success of competitive entry. It emphasizes the importance of technological competition between computer 'platforms,' not firms. This aspect of competition has changed little over time. Two things did change. Young platforms serving newly founded segments eventually challenged established platforms across segment… 
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