Tapping birdwatchers to promote bird‐friendly coffee consumption and conserve birds

@article{Williams2021TappingBT,
  title={Tapping birdwatchers to promote bird‐friendly coffee consumption and conserve birds},
  author={Alicia Williams and Ashley A. Dayer and Juan Nicol{\'a}s Hern{\'a}ndez-Aguilera and Tina B. Phillips and Holly Faulkner-Grant and Miguel I. G{\'o}mez and Amanda D. Rodewald},
  journal={People and Nature},
  year={2021}
}
1. Though coffee was traditionally grown as an understory crop beneath mature trees (i.e. ‘shade- grown’ coffee), most farms have been converted to full- sun monocultures over time, which fail to support ecosystem services or biodiversity. The conversion from shade- to sun- grown coffee has prompted the development of environmentally focused certifications, such as Smithsonian Bird Friendly ® coffee, as one market- based strategy to incentivize sustainable production of coffee. 2. Birdwatchers… 
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