Synecdoche, Aesthetics, and the Sublime Online: Or, What’s a Religious Internet Meme?

@article{HadenChurch2020SynecdocheAA,
  title={Synecdoche, Aesthetics, and the Sublime Online: Or, What’s a Religious Internet Meme?},
  author={Scott Haden Church and Gavin Feller},
  journal={Journal of Media and Religion},
  year={2020},
  volume={19},
  pages={12 - 23}
}
ABSTRACT Hoping to court young people increasingly distancing themselves from institutional religious affiliation, religious organizations like the Church of Jesus Christ of Latter-day Saints are creating and circulating aesthetic short-form videos (memes) rife with existential cinematic tropes aimed at invoking a sublime, affective viewing experience. Unlike the destabilizing cinema that inspired them, however, these religious memes do not have the luxury of equivocation. Institutional… 
1 Citations
Religious Responses to Social Distancing Revealed through Memes during the COVID-19 Pandemic
TLDR
Examining memes centered on American Christianity reveals that memetic narratives in the early months of the pandemic indicate a positive framing of behaviors intended to help reduce the spread of COVID-19, and a negative framing of the attitudes of religious individuals and organizations who seem to privilege the cultural practices of their belief over the core values of the Christian faith.

References

SHOWING 1-10 OF 53 REFERENCES
Religious Memetics
Recently leaders of the Church of Jesus Christ of Latter-day Saints (LDS/Mormon) faith have called upon members to “sweep the earth” with positive religious messages through social media. This
Making sense? The structure and meanings of digital memetic nonsense
ABSTRACT This paper offers the first systematic analysis of ‘digital memetic nonsense’– clusters of seemingly meaningless digital texts imitated and circulated by many participants. We evaluated this
Memes in Digital Culture
In December 2012, the exuberant video "Gangnam Style" became the first YouTube clip to be viewed more than one billion times. Thousands of its viewers responded by creating and posting their own
Indigenous Memes and the Invention of a People
Scholars have become increasingly interested in the political work of Internet memes. While this research has delivered critical insights into how memes are implicated in both progressive and
Tell Us a Story from Before We Can Remember: Gnostic Reflections on Terrence Malick's The Tree of Life
Terrence Malick's The Tree of Life can be considered in relation to the pansophic tradition of Western spirituality, especially Gnosticism. Malick explores humankind in a cosmic ambit that is
Reviving icons to death: when historic photographs become digital memes
Iconic photographs possess broad social and symbolic significance, are widely replicated over time and circulated across media platforms, and fuel public discussion. In an era of digital memes, they
A Philosophical Inquiry Into The Origin Of Our Ideas Of The Sublime And Beautiful: With An Introductory Discourse Concerning Taste
The "Philosophical Enquiry" is a study of the relationship between strong feelings and forms of art, that considers the inspired persuasiveness of certain kinds of writing alongside experience of the
Addressing the sublime: space, mass representation, and the unpresentable
Mass representations of the sublime use apostrophe as a mode of address that normalizes a moment of expected failure of discourse. Regardless of whether a viewer experiences “sublimity,” mass
Communicating mixed messages about religion through internet memes
ABSTRACT This article investigates the dominant messages Internet memes communicate about religion. Internet memes about religion are defined as, ‘memes circulated on the Internet whose images and
The affective sublime in Lars von Trier's Melancholia and Terrence Malick's The Tree of Life
This paper provides a comparative analysis of Lars von Trier's Melancholia (2011) and Terrence Malick's The Tree of Life (2011), two recent films that engage with the sublime aesthetic. Bringing
...
...