Susceptibility to Social influence in New Product Adoption: An Exploration of Its Antecedents and Consequences

@inproceedings{Zhang2016SusceptibilityTS,
  title={Susceptibility to Social influence in New Product Adoption: An Exploration of Its Antecedents and Consequences},
  author={Honghong Zhang},
  year={2016}
}
...........................................................................................................................................I Acknowledgements ........................................................................................................................III List of Tables ................................................................................................................................. IX List of Figures… CONTINUE READING

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