Stuck in the Middle

@article{Bonezzi2011StuckIT,
  title={Stuck in the Middle},
  author={Andrea Bonezzi and C. M. Brendl and Matteo De Angelis},
  journal={Psychological Science},
  year={2011},
  volume={22},
  pages={607 - 612}
}
The classic goal-gradient hypothesis posits that motivation to reach a goal increases monotonically with proximity to the desired end state. However, we argue that this is not always the case. In this article, we show that motivation to engage in goal-consistent behavior can be higher when people are either far from or close to the end state and lower when they are about halfway to the end state. We propose a psychophysical explanation for this tendency to get “stuck in the middle.” Building on… Expand
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