Strategy, Complexity, and Economic Rent

@inproceedings{Schoemaker1990StrategyCA,
  title={Strategy, Complexity, and Economic Rent},
  author={Paul J. H. Schoemaker},
  year={1990}
}
This paper discusses important friction forces that future theories of strategy must incorporate. Some of these are technological and environmental; but the most important ones-it is argued-are psychological. The view is developed that strategy, at its core, concerns the development and testing of heuristics for high stake decisions in environments too unstable and complex to be optimized. The paper especially highlights the behavioral dimension, in the belief that strategies should… CONTINUE READING

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Short-term bias and strategic misalignment in operational solutions: Perceptions, tendencies, and traps

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