Strategic responses by Safaricom to the dynamic business environment

@inproceedings{Gichangi2011StrategicRB,
  title={Strategic responses by Safaricom to the dynamic business environment},
  author={Eddah Gichangi},
  year={2011}
}
Quite often-organizations experience changes in their business environment. This study used a case study approach to investigate the strategic responses by Safaricom to the dynamic business environment. The respondents in this study were the functional and divisional managers at Safaricom Limited. Safaricom Limited has three revenue centres and six function divisions. The three revenue centres are Financial Services, Enterprise and Consumer business. The function divisions include Risk… CONTINUE READING

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