• Corpus ID: 16812304

Strategic Management in Turbulent Times : The Short and Glorious History of Accelerated Decision Making

@inproceedings{Zell2007StrategicMI,
  title={Strategic Management in Turbulent Times : The Short and Glorious History of Accelerated Decision Making},
  author={Deone Zell and Alan M. Glassman and Shari Duron},
  year={2007}
}

• Deone Zell, Alan M. Glassman, Shari Duron
• Published 2007
• Business

Selling direct by phone and through the Internet has been heralded as the reason for Dell Computer Corp.’s success. In the mid-2000s, however, Dell’s revenue and stock price tumbled as future growth opportunities shifted from businesses, which prefer buying direct in large volumes, to consumers, who prefer buying through retail so they can test products and bring them home fast. In 2006, in an attempt to win over customers, Dell established its first retail store. Whether the shift in strategy occurred in time to salvage the computer giant’s dominance is yet to be seen. In 2002, Sony Corp. issued a list of restricted hazardous substances as part of its compliance with worldwide environmental regulations. Recently, the electronics firm disqualified hundreds of suppliers that did not meet its requirements. The environmental directives and impending deadlines had been known for years. Yet many chief executive officers (CEOs) apparently remained naı̈ve about evolving global concerns, acting as though these market demands would go away or get delayed.