Stereotypes in social psychology: The “West-East“ differentiation as a reflection of western traditions of thought

@article{Chakkarath2010StereotypesIS,
  title={Stereotypes in social psychology: The “West-East“ differentiation as a reflection of western traditions of thought},
  author={Pradeep Chakkarath},
  journal={Psychological Studies},
  year={2010},
  volume={55},
  pages={18-25}
}
Notwithstanding the fact that stereotypes and ethnocentrism constitute central topics of social psychology a cultural psychological question has almost been completely neglected in the discipline’s reflections on its own scientific endeavors: How has Western psychology’s construction of the “Indian“ and the “Eastern psyche“ been influenced by stereotypes that are embedded in culture-specific traditions of European scholarly and non-scholarly thinking? The problems tackled in this article are… 

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