Standardization to Account for Cross-Cultural Response Bias

  title={Standardization to Account for Cross-Cultural Response Bias},
  author={Ronald Fischer},
  journal={Journal of Cross-Cultural Psychology},
  pages={263 - 282}
  • R. Fischer
  • Published 1 May 2004
  • Computer Science
  • Journal of Cross-Cultural Psychology
The article reviews standardization methods commonly employed to adjust for response bias in cross-cultural research. First, different standardization procedures are reviewed and a classification scheme is provided. Standardization procedures are classified according to the statistical information used (means, standard deviation) and the source of this information (individual, group, or culture). Second, empirical research in JCCP between 1970 and 2002 is reviewed. Standardization has become… 

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