Spreading the honey: a system for maintaining an online community

@inproceedings{Farzan2009SpreadingTH,
  title={Spreading the honey: a system for maintaining an online community},
  author={Rosta Farzan and Joan Morris DiMicco and Beth Brownholtz},
  booktitle={GROUP '09},
  year={2009}
}
  • Rosta Farzan, Joan Morris DiMicco, Beth Brownholtz
  • Published in GROUP '09 2009
  • Computer Science
  • As online communities, such as social network sites, mature, they face challenges in sustaining user engagement. To address this, we designed and deployed a rating system to encourage a broad set of users to promote a diverse set of content on a social network site. By evaluating the impact of the promotions on the site's content and users over time, we found that the system successfully promotes more diverse content and encourages new social interactions between users. 

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