Some commericial concerns of Amazon's community forums: The case of the Kindle

Abstract

Ecommerce consumers have many platforms for discussing products, one of which is the online product forum. These forums exist across the web on a variety of ecommerce shopping sites, including Amazon.com. However, the value of an online product forum for consumers, ecommerce, or the shopping site business is unclear. In this research, we examine 1,027… (More)
DOI: 10.1109/AICCSA.2016.7945821

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