Social norms and the expression and suppression of prejudice: the struggle for internalization.

@article{Crandall2002SocialNA,
  title={Social norms and the expression and suppression of prejudice: the struggle for internalization.},
  author={Christian S. Crandall and Amy Eshleman and Laurie T. O'Brien},
  journal={Journal of personality and social psychology},
  year={2002},
  volume={82 3},
  pages={
          359-78
        }
}
The authors studied social norms and prejudice using M. Sherif and C. W. Sherif's (1953) group norm theory of attitudes. In 7 studies (N = 1,504), social norms were measured and manipulated to examine their effects on prejudice; both normatively proscribed and normatively prescribed forms of prejudice were included. The public expression of prejudice toward 105 social groups was very highly correlated with social approval of that expression. Participants closely adhere to social norms when… CONTINUE READING
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