Social network structure of a large online community for smoking cessation.

@article{Cobb2010SocialNS,
  title={Social network structure of a large online community for smoking cessation.},
  author={Nathan K. Cobb and Amanda L Graham and David B Abrams},
  journal={American journal of public health},
  year={2010},
  volume={100 7},
  pages={1282-9}
}
OBJECTIVES We evaluated the social network structure of QuitNet, one of the largest online communities for behavior change, and compared its characteristics to other known social networks. METHODS Using modern network analysis methods, we identified QuitNet members who were active during a 60-day period, along with their ties. We then derived multiple subgroups, such as key players and integrators, from connections and communication patterns. RESULTS Among 7569 participants, we identified… CONTINUE READING
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