Social and individual determinants of adolescents' acceptance of novel healthy and cool snack products.

Abstract

Four new, healthy snack products, consisting of fruit, vegetables, bread, dip and topping, were tested with 600 Danish adolescents aged 9-16. Participants could view, handle, and test the products in a school setting. Acceptance was measured by overall buying intention, as well as buying intention contingent on specific substitutes and on the social… (More)
DOI: 10.1016/j.appet.2014.08.028

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Cite this paper

@article{Nrgaard2014SocialAI, title={Social and individual determinants of adolescents' acceptance of novel healthy and cool snack products.}, author={Maria K{\"{u}mpel N\orgaard and Bjarne Taulo S\orensen and Klaus G Grunert}, journal={Appetite}, year={2014}, volume={83}, pages={226-35} }