Social Networking and Cultural Adaptation: A Theoretical Model

  title={Social Networking and Cultural Adaptation: A Theoretical Model},
  author={S. Croucher},
  journal={Journal of International and Intercultural Communication},
  pages={259 - 264}
  • S. Croucher
  • Published 2011
  • Sociology
  • Journal of International and Intercultural Communication
  • This paper demonstrates a theoretical model for the influence of social networking on cultural adaptation. Through the integration of cultivation theory and ethnic group vitality, this model proposes social networking affects immigrants’ interactions with the dominant culture as well as in-group communication. 
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