Social Heuristics and Social Roles: Intuition Favors Altruism for Women But Not for Men

  title={Social Heuristics and Social Roles: Intuition Favors Altruism for Women But Not for Men},
  author={David G. Rand and V. Brescoll and Jim A C Everett and V. Capraro and H{\'e}l{\`e}ne Barcelo},
  journal={Behavioral & Experimental Economics eJournal},
  • David G. Rand, V. Brescoll, +2 authors Hélène Barcelo
  • Published 2016
  • Psychology, Medicine
  • Behavioral & Experimental Economics eJournal
  • Are humans intuitively altruistic, or does altruism require self-control? A theory of social heuristics, whereby intuitive responses favor typically successful behaviors, suggests that the answer may depend on who you are. In particular, evidence suggests that women are expected to behave altruistically, and are punished for failing to be altruistic, to a much greater extent than men. Thus, women (but not men) may internalize altruism as their intuitive response. Indeed, a meta-analysis of 13… CONTINUE READING
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