Social Desirability Responding on World Wide Web and Paper-Administered Surveys

  title={Social Desirability Responding on World Wide Web and Paper-Administered Surveys},
  author={Dawson Hancock and Claudia Flowers},
Social desirability responding (SDR) on surveys administered on the World Wide Web and on paper was examined, with 178 graduate and undergraduate students as participants. To assess the extent to which participants would demonstrate SDR, this study used the Balanced Inventory of Desirable Responding (BIDR) (Paulhus, 1993). The BIDR consists of 40 items states as propositions. Respondents rate their agreement with each statement on a seven-point scale. Using a true experimental design, the study… CONTINUE READING

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