Social Comparison or Social Loafing: A Study of Anonymous Ideation in Virtual Teams

@article{Chen2010SocialCO,
  title={Social Comparison or Social Loafing: A Study of Anonymous Ideation in Virtual Teams},
  author={Fang Chen and Limin Zhang and Joseph Latimer},
  journal={2010 43rd Hawaii International Conference on System Sciences},
  year={2010},
  pages={1-10}
}
This study investigated the effects of social comparison and social loafing on group performance when groups engaged asynchronously in idea generation. The preliminary test result indicated that the effects of social comparison and social loafing co-existed, group members may have chosen to engage in different behaviors (social loafing vs. social comparison) in different group interactions, however, their choice did not seem to affect the number of solutions generated. On the other hand, group… CONTINUE READING

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