Smart Data Pricing: Lessons from trial planning

@article{Sheng2013SmartDP,
  title={Smart Data Pricing: Lessons from trial planning},
  author={Ming-Jye Sheng and Carlee Joe-Wong and Sangtae Ha and Felix Ming Fai Wong and Soumya Sen},
  journal={2013 IEEE Conference on Computer Communications Workshops (INFOCOM WKSHPS)},
  year={2013},
  pages={375-380}
}
Rapid increases in the demand for broadband data are increasingly causing a growth in costs for communication service providers (CSPs). Yet under the current pricing plans, CSPs' revenue has not kept pace with these costs. Thus, many CSPs are considering Smart Data Pricing (SDP) as a way to reduce cost or increase revenue. Before offering such novel data plans, however, CSPs must conduct trials of the specific data plans proposed. Due to the complexity of necessary changes in network equipment… CONTINUE READING