Skin Bleaching and the Prestige Complexion of Sexual Attraction

  title={Skin Bleaching and the Prestige Complexion of Sexual Attraction},
  author={Christopher A. D. Charles},
  journal={Sexuality \& Culture},
This article focuses on the sexual attraction motive for skin bleaching in Jamaica. Some captive Africans on plantations in Jamaica altered their complexion. These Africans modeled the British in the colony who bleached their skin to protect the “superior,” “sexy,” and ideal white skin from the “impurities” of interracial sex and the tropical climate. The beauty and sexual attraction accorded to light skin was also evident in skin bleaching newspaper ads in the 1950s. The ads told women that… 

Skin Bleaching, Oppression and Black Resistance

This chapter debunks the self-hate or internalized oppression thesis as the reason for skin bleaching in Jamaica with empirical evidence and posits the alternative explanations of colorism and miseducation.

Skin Bleaching and the Self-Hate Polemic

The popular explanation for skin bleaching among Black Jamaicans is self-hate. The concept of complex personhood debunks the psychopathology explanation of skin bleaching. Complex personhood is an

Beauty Practices Among Latinas: The Impact of Acculturation, Skin Color and Sex Roles

BEAUTY PRACTICES AMONG LATINAS: THE IMPACT OF ACCULTURATION, SKIN COLOR, AND SEX ROLES. By Angelica Flores Advisor: Elliot Jurist, Ph.D. This study sought to explore if and how Latinas use of beauty

Racial Socialization, Black Identity Transactions, Beauty and Skin Bleaching

This article theoretically integrates Nigrescence theory and the model of Black Identity Transactions by using them to explicate skin bleaching. Blacks including skin bleachers are at various stages

The industry of whitening in Lisbon: an ethnography of practices and products for skin bleaching and its risks to dermatological health A indústria etnografia

Through a walking ethnography exercise, we intend to present an ethnography of the cosmetic offer aimed at depigmenting the skin in the heart of Lisbon, focusing on a fragment of the city that brings

‘Marrying light’: skin colour, gender and marriage in Jamaica, c. 1918–1980

  • H. Altink
  • History, Sociology
    Intimate Relationships Across Boundaries
  • 2019
ABSTRACT While historians have increasingly examined inter-racial marriage, they have so far paid scant attention to intraracial marriage. This article tries to fill this gap in the scholarship by

Red Bones and Earth Mothers: A Contemporary Exploration of Colorism and its PerceptionAmong African American Female Adolescents


The Effects of Skin Tone on the Perception of Discrimination in Young African American Women

This research focuses on the discriminatory experiences that young African American women in the American South report as a function of their actual and perceived skin tone. Participants (N = 76)

Extent of use of skin bleaching agents and associated factors among female college students in Ilala district, Dar es salaam

To assess the extent of use of skin bleaching agents and its associated factors among female college students in Ilala District, Dar es Salaam, a cross-sectional study was conducted among female students in four randomly selected higher learning institutions.



Skin Bleachers’ Representations of Skin Color in Jamaica

This article deals with skin bleachers’ representations of skin color and the reasons that inform their representations. A content analysis was done of the reasons the participants give for bleaching

The Lighter Side of Marriage: Skin Bleaching in Post-Colonial Ghana

Skin color plays a significant role in the lives of Ghanaian women. Many Ghanaian women’s feelings about beauty, attractiveness and the marriage market are associated with skin complexion. Using

Skin Bleaching, Self-Hate, and Black Identity in Jamaica

The Afrocentric view concerning Jamaicans who bleach their skins is that they suffer from self-hate, a result of the lingering psychological scars of slavery. The self-hatred thesis is tested by

Skin Bleaching in Jamaica: Self-Esteem, Racial Self-Esteem, and Black Identity Transactions

This study examines the individual self-esteem (SE) and the racial selfesteem (RSE) of Black Jamaicans who bleach their skin and the expression of the bleachers’ identity transactions in their

Liberating Skin Bleachers: From Mental Pathology to Complex Personhood

The dominant explanation for skin bleaching is self-hate.This article uses the notion of complex personhood to liberate skin bleachers from mental pathology arguments.The bleaching syndrome in the

The Persistent Problem of Colorism: Skin Tone, Status, and Inequality

Colorism is a persistent problem for people of color in the USA. Colorism, or skin color stratification, is a process that privileges light-skinned people of color over dark in areas such as income,

Obsessions with Fair Skin: Color Discourses in Indian Advertising

In India, the idea of beauty is often associated with fairness. Fairness creams abound in the market, and advertisements glorify fair skin. An analysis of television advertisements of fairness

Male Sexual Scripts

This article examines empirical qualitative data on men who buy sexual services from women who work as escorts and in massage parlours. It investigates that men give to sexual experience, their

Cultivating Japanese Whiteness

This article examines the strong preference for light complexions observed among Japanese women. Since the late 1980s, consumption of ‘whitening’ cosmetics has remained at consistently high levels,

The "Bleaching Syndrome": Implications of Light Skin for Hispanic American Assimilation

Only by adhering to the internalization of nonns that idealize their population in toto can Hispanic Americans assimilate fully without incident.