Shoplifting as Moral Insanity: Historical Perspectives on Kleptomania

  title={Shoplifting as Moral Insanity: Historical Perspectives on Kleptomania},
  author={Ronald A. Fullerton and Girish N. Punj},
  journal={Journal of Macromarketing},
  pages={16 - 8}
Kleptomania has long concerned retailers. First described in 1816, it has been a controversial topic among psychiatrists, legal authorities, retail store managers—and the opinionated public—ever since. Kleptomania is a good case illustration of the development of thought in marketing-related areas. The article presents an intellectual history of thought on kleptomania, critically examining why ideas about it developed, were challenged, and were in some cases modified over two centuries… Expand

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