Sex Roles in Health Storylines on Prime Time Television : A Content Analysis

@inproceedings{Hether2009SexRI,
  title={Sex Roles in Health Storylines on Prime Time Television : A Content Analysis},
  author={Heather J. Hether and Sheila T. Murphy},
  year={2009}
}
This study examined the role of character gender in prime time television health portrayals. A content analysis of 1,291 health-related storylines from three spring seasons (2004–2006) of the ten most popular American television programs measured the frequency of male and female characters in prominent roles and how storylines differed with the sex of the ill or injured character. Our analyses revealed a significantly greater number of male characters. Moreover, storylines with a male ill or… CONTINUE READING

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